5. How did you attract/address your audience?

We initially had the idea to revolve our scene around a break up in order to make it relatable to a wide audience because of the fact that this situation has most likely happened to a large proportion of society. This is how we intended to address the audience by making our idea a familiar situation that the audience could relate to. We made sure that there was good enigma so that the audience would want to stay and watch what happens to Kevin and see whether he finds that match made in heaven. We are mainly aiming the film at British middle class younger citizens of Britain because I feel it would not quit appeal to the american audience because they are used to seeing the nice sides of Britain such as the typical films such as 'Notting Hill' and 'Wimbledon'. Although my film is a rom-com and the audience for that is dominantly female but still can appeal to the male audience since its from Kevin's point of view and it will connect to them and they will be able to see Kevin's side of the story.

The mans been dumped. We have all been there!